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Cookies Policy

Last updated September 9, 2023

This Cookie Policy explains how Tube Culture Limited (doing business as Tube Culture) ('Company', 'we', 'us', or 'our') uses cookies and similar technologies to recognize you when you visit our website at https://tube.hk/ ('Website'). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.


What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Tube Culture Limited) are called 'first-party cookies.' Cookies set by parties other than the website owner are called 'third-party cookies.' Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.


Why do we use cookies?

We use first- and third- party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as 'essential' or 'strictly necessary' cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.


How can I control cookies?

The specific types of first- and third-party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Online Properties you visit):

Performance and functionality cookies:

These cookies are used to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionality (like videos) may become unavailable.

Analytics and customization cookies:

These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.

Name: _ga
Purpose: Records a particular ID used to come up with data about website usage by the user
Provider: .tube.hk
Service: Google Analytics View Service Privacy Policy
Country: United States
Type: http_cookie
Expires in: 1 year 1 month 4 days

Name: __gpi
Purpose: Tracks the user's interaction with Google products
Provider: .tube.hk
Service: Google View Service Privacy Policy
Country: United States
Type: http_cookie
Expires in: 1 year 24 days

Name: _ga_#
Purpose: Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions
Provider: .tube.hk
Service: Google Analytics View Service Privacy Policy
Country: United States
Type: http_cookie
Expires in: 1 year 1 month 4 days

Advertising cookies:

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

Name: test_cookie
Purpose: A session cookie used to check if the user’s browser supports cookies.
Provider: .doubleclick.net
Service: DoubleClick View Service Privacy Policy
Country: United States
Type: server_cookie
Expires in: 15 minutes

Name: DSID
Purpose: Used by Google Doubleclick to target publicity according to the contents that are relevant to a user. DSID is a persistent cookie that expires after 10 days from settings or update.
Provider: .doubleclick.net
Service: DoubleClick View Service Privacy Policy
Country: United States
Type: server_cookie
Expires in: 1 hour

Name: IDE
Purpose: Used to measure the conversion rate of ads presented to the user. Expires in 1.5 years.
Provider: .doubleclick.net
Service: DoubleClick View Service Privacy Policy
Country: United States
Type: server_cookie
Expires in: 1 year 11 months 29 days

Name: activeview
Purpose: Used by Google as a measurement solution that detects viewable display ad impressions by detecting viewability via a piece of code that captures the cumulative time an ad has been viewed.
Provider: pagead2.googlesyndication.com
Service: Campaign Manager View Service Privacy Policy
Country: United States
Type: pixel_tracker
Expires in: session

Name: __gads
Purpose: Set by Google Ad Manager on a site to help with measuring how a user interacts with the ads on that domain and preventing the same ads from being shown to the user too many times.
Provider: .tube.hk
Service: Google AD Manager View Service Privacy Policy
Country: United States
Type: http_cookie
Expires in: 1 year 24 days

Name: bcookie
Purpose: Used to optimize the range of advertising on Linkedin.
Provider: .linkedin.com
Service: Linkedin Ad Analytics View Service Privacy Policy
Country: United States
Type: server_cookie
Expires in: 11 months 30 days

Name: lidc
Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Provider: .linkedin.com
Service: Linkedin Ad Analytics View Service Privacy Policy
Country: United States
Type: server_cookie
Expires in: 1 day

Name: rud
Purpose: Used to register anonymised user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on websites that use the same ad network. Expires in 1 year.
Provider: .rfihub.com
Service: Rocket Fuel View Service Privacy Policy
Country: __________
Type: server_cookie
Expires in: 1 year 24 days

Name: ruds
Purpose: A session cookie used to register anonymised user data, such as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on websites that use the same ad network.
Provider: .rfihub.com
Service: Rocket Fuel View Service Privacy Policy
Country: __________
Type: server_cookie
Expires in: session

Unclassified cookies:

These are cookies that have not yet been categorized. We are in the process of classifying these cookies with the help of their providers.


How can I control cookies on my browser?

As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. The following is information about how to manage cookies on the most popular browsers:

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:


What about other tracking technologies, like web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called 'tracking pixels' or 'clear gifs'). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.


Do you serve targeted advertising?

Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.


How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.


Where can I get further information?

If you have any questions about our use of cookies or other technologies, you may email us at editors[a]tube.hk or contact us by WhatsApp.

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